The Vision
Website Re-Design
Transforming an outdated website into a modern lead-generating platform
Signs and Graphics, a trusted commercial vehicle graphics designer and installer, came to us with a website that wasn’t just outdated—it was costing them work.
Due to poor craftsmanship by their original developers and a lack of ongoing maintenance, the contact forms had stopped working entirely. This meant they were missing out on all online enquiries, resulting in a loss of work.
They needed a commercial website design that looked professional, worked flawlessly, and helped them reclaim their local market presence.
Signs & Graphics
About the client
Overview
Signs and Graphics upgraded to a responsive, professional website, restoring enquiries and enhancing local market visibility.
Goals
Challenges
Fix broken forms, improve SEO, and deliver a modern, responsive site that converts visitors into customers.
The Journey
What We Did
We designed and built a fully responsive website tailored to Signs and Graphics’ core services, ensuring a smooth user experience on all devices. With clear navigation, modern visuals, and service-specific landing pages, the site was built to convert.
Custom contact forms were developed to guide users based on the service they were interested in, improving lead quality and reducing friction. Alongside the design and development, we provided full website copywriting to clearly communicate their services and value proposition.
To boost local visibility, we implemented on-page SEO targeting local keywords and created location-specific landing pages designed to rank in the areas they serve. The site was developed on a WordPress CMS, enabling the Signs and Graphics team to easily update content, keeping their website fresh and relevant without needing technical expertise.
The Result
Project Success
Within weeks of launch, Signs and Graphics achieved first-page rankings for all ten of their target keywords, cementing their place as a go-to vehicle graphics specialist in their area. The site now delivers a steady flow of high-quality enquiries, with a minimum of 3 to 5 new leads coming in each week.
Their new commercial website design not only reflects their craftsmanship but actively drives business growth and local recognition.
