SEO Tips for Small Businesses

Introduction Running a small business means wearing many hats. You’re the manager, the marketer, the customer service rep, and sometimes even the IT support. With so much to juggle, SEO (Search Engine Optimisation) might seem like just another thing to add to your never-ending to-do list. But don’t worry. It doesn’t have to be complicated. […]

SEO vs PPC and Which is Best for You

Introduction As a business owner looking to grow your online presence, chances are you’ve heard of both SEO and PPC. They’re two powerful strategies that attract customers in different ways. Google Ads, which holds over 69% of the PPC market, is a major player, with 63% of people clicking on Google Ads according to DemandSage, […]

10 Top SEO Tips And Trends in 2025

Introduction SEO is one of the most dynamic areas of digital marketing as it is ever changing with new and improved content. Google constantly rolls out updates and changes to it’s ranking algorithms to ensure the best user experience. So it is important to stay up to date with these changes to achieve that all important […]