Insights & News

Check out our latest blogs for marketing insights and company news.

Insights & News

Check out our latest blogs for marketing insights and company news.

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How To Master Internal Link Building SEO blog cover photo

How To Master Internal Link Building SEO

Want to boost your website’s SEO and keep visitors engaged? Internal link building SEO is a powerful strategy that helps search engines navigate your site while guiding users to relevant content. In this guide, we’ll break down why internal linking matters, how to do it effectively, and common mistakes to avoid.

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A person doing keyword research for PPC

How to Do High-Converting Keyword Research for PPC

Discover how to conduct effective PPC keyword research to boost conversions. Learn to identify high-intent keywords, leverage research tools, and optimise your ad strategy. Additionally, uncover low-competition opportunities, utilise negative keywords, and refine campaigns for maximum ROI.

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Choosing the Best PPC Channels for Your Goals

Choosing the right PPC channel is key to driving business growth. However, with all the options out there, it can be a struggle to find which one is best for your business. Find the best fit for your goals and optimise your PPC strategy with this article!

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Celebrating Women-Owned Businesses in Wolverhampton

This International Women’s Day, we’re shining a light on three incredible women-owned businesses right here in Wolverhampton. Check out their interviews that focus on giving young female entrepreneurs advice for growing their own business.

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long tail vs short tail keywords blog cover photo

Long Tail vs Short Tail Keywords

Struggling to choose the right keywords for your SEO strategy? Understanding long tail vs short tail keywords can make all the difference. In this guide, we’ll break down how each type works, when to use them, and how to strike the perfect balance to boost traffic and drive conversions.

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SEO Tips for Small Businesses cover photo

SEO Tips for Small Businesses

SEO can feel overwhelming for small businesses, but with the right approach, it’s a game-changer. From choosing the right keywords to optimising for mobile, these SEO tips for small businesses will help improve your website’s visibility, attract more customers, and boost your search rankings.

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SEO vs PPC and Which is Best for You

In today’s digital world, businesses must establish a strong online presence to attract customers. Search Engine Optimisation (SEO) and Pay-Per-Click (PPC) advertising are two key strategies that can drive traffic and boost sales—but which one is right for you?

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what makes a good Facebook ad?

What Makes a Good Facebook Ad in 2025?

With over 3 billion active users, knowing what makes a good Facebook ad in 2025 is essential. As the platform evolves, businesses must adopt creative strategies to craft ads that truly stand out.

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